JajaBooksStop Impulse Buying and Start Funding What Matters Most
For anyone tired of money guilt, this replaces impulse spending with habits that automatically fund your real priorities.
- Kill impulse buys in 90 seconds
- Fund your priorities automatically
- End money guilt and regret
Read a preview
You know the feeling. You're standing in your kitchen at 11 p.m., and a box is on the counter. You remember ordering it—vaguely—but you can't reconstruct the wanting. Whatever desire drove that purchase has evaporated, leaving behind a receipt and a small, specific embarrassment. You're a competent adult. You budget. You read the reviews. And yet somehow a version of you that you don't quite recognize made a decision you don't quite endorse. Here's the part that should interest you: that version of you wasn't irrational. It was responding, exactly as designed, to a system built by people who study attention for a living.
What's inside
- 1. The Autopilot Problem: Why Smart People Buy Things They Don't Remember Wanting
- 2. Trigger Hunting: Identifying the Emotional and Environmental Cues That Empty Your Wallet
- 3. Friction by Design: Engineering Your Money Environment to Make Impulse Buying Hard
- 4. Intentional Spending in the Real World: Habits, Reviews, and Staying on Track for Good
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