For anyone who starts strong then stalls, this turns tiny daily wins into momentum you never lose.
You've probably done this. Sat down to work on something that matters—the business plan, the workout routine, the book—and within minutes you're reorganizing your desk. Checking email. Suddenly invested in the private lives of people you haven't spoken to in years. It's not laziness. It's not a character flaw. You're standing at the base of a mountain, and your brain has done the math: *this is going to hurt.* So it negotiates. It finds something easier. And the thing you actually care about stays exactly where it was. Here's what most people get wrong: they wait for motivation to show up before they start.
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